{"product_id":"espresso-ethiopia-wild-guji-megadu-natural-87pt-kickstart-process-square-bean","title":"Espresso Ethiopia Wild Guji Megadu Natural","description":"\u003ch2 class=\"text-text-100 mt-3 -mb-1 text-[1.375rem] font-bold\"\u003eEthiopia Wild Guji Megadu Natural – Espresso Roast\u003c\/h2\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eBold, Funky Espresso with a Unique Anaerobic 'Kickstart'\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThis \u003cstrong\u003e87-point coffee\u003c\/strong\u003e comes from \u003cstrong\u003eBette Buna's own farm\u003c\/strong\u003e in Megadu, one of the most remote communities in Ethiopia's Guji zone — roasted here specifically to bring its vivid, fruit-driven character into espresso form. This isn't a smooth, chocolatey shot; it's a bold, \"funky\" espresso for drinkers who want intensity and complexity over comfort.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eWhat sets it apart is the processing: Bette Buna's team developed a unique \u003cstrong\u003e'Kickstart' step\u003c\/strong\u003e, briefly placing ripe cherries in an anaerobic environment before standard natural processing begins. That subtle change to the sugar structure builds extra sweetness and body on top of the classic Sidamo natural profile — giving this espresso roast the depth it needs to carry such an intense flavour profile through extraction.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eExpect \u003cstrong\u003eblackberry, peach, cherry and passion fruit\u003c\/strong\u003e, with a delicate floral lift.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eIdeal if you enjoy:\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eBright, fruit-forward \"funky\" espresso rather than classic chocolatey shots\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eBold acidity and intense complexity in a short, concentrated format\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eEspresso with genuine farm-level traceability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eQuick Reference\u003c\/h3\u003e\n\u003cdiv class=\"overflow-x-auto w-full px-2 mb-6\"\u003e\n\u003ctable class=\"min-w-full border-collapse text-sm leading-[1.7] whitespace-normal\"\u003e\n\u003cthead class=\"text-left\"\u003e\n\u003ctr\u003e\n\u003cth class=\"text-text-100 border-b-0.5 border-[hsl(var(--border-300)\/0.6)] py-2 pr-4 align-top font-bold\" scope=\"col\"\u003eDetail\u003c\/th\u003e\n\u003cth class=\"text-text-100 border-b-0.5 border-[hsl(var(--border-300)\/0.6)] py-2 pr-4 align-top font-bold\" scope=\"col\"\u003eInfo\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003eGuji, Ethiopia\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e\u003cstrong\u003eProducer\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003eBette Buna (own farm)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e\u003cstrong\u003eVariety\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e74112, 74110, Wild Guji Megadu\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e\u003cstrong\u003eProcess\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003eNatural with 'Kickstart' anaerobic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e\u003cstrong\u003eAltitude\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e2,000–2,200 masl\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e\u003cstrong\u003eHarvest\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e\u003cstrong\u003eCup Score\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e87\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003e\u003cstrong\u003eRoast Level\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd class=\"border-b-0.5 border-[hsl(var(--border-300)\/0.3)] py-2 pr-4 align-top\"\u003eRoasted darker than the filter version to suit espresso extraction\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eTaste Profile\u003c\/h3\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eSweetness:\u003c\/strong\u003e ●●●●○\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eBody:\u003c\/strong\u003e ●●●●○\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eAcidity:\u003c\/strong\u003e ●●●○○\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eAn \u003cstrong\u003eintense, concentrated shot\u003c\/strong\u003e layered with blackberry, peach and cherry, lifted by passion fruit and a delicate floral note. The Kickstart process gives it the body needed to carry this much fruit character through espresso extraction without turning thin or sharp.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eHow to Brew\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eBest methods:\u003c\/strong\u003e Espresso machine, moka pot\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eWater temperature:\u003c\/strong\u003e 92–94°C\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eRatio:\u003c\/strong\u003e Start at 1:2 and adjust to taste — if the acidity feels too sharp, try a slightly longer extraction\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eMilk drinks:\u003c\/strong\u003e Can work in a flat white if you want fruit character to cut through the milk, but this coffee is at its best as a short, intense, fruit-forward shot on its own\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eWhy This Coffee Stands Out\u003c\/h3\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003e87-point score\u003c\/strong\u003e — among the higher-rated lots in our range, rare to see at espresso strength\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eBette Buna's own farm\u003c\/strong\u003e — not a blended cooperative lot, fully traceable to source\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eUnique 'Kickstart' processing\u003c\/strong\u003e — a deliberate anaerobic step that builds the body needed for espresso\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eRemote, high-potential terroir\u003c\/strong\u003e — one of Guji's most isolated growing communities\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003e2025 harvest\u003c\/strong\u003e — fresh crop, roasted to order\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eThe 'Kickstart' Process\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eAfter cherries are picked, Bette Buna's team gives them a brief \"kick\" — placing them in an anaerobic environment for a short period before standard natural processing begins. It's not long enough for full fermentation to take hold, but enough to subtly change the sugar structure within the cherry. The coffee then dries on raised African beds with regular turning and hand-sorting, building the enhanced sweetness and fuller body that lets this lot hold up so well as an espresso.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eAbout Bette Buna\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eBette Buna (\"House of Coffee\") is a young, community-rooted producer working in Megadu, one of Guji's most remote farming areas — mountainous, densely forested, and home to some of Ethiopia's most exceptional but least-explored coffee terroir. You can read more about their farm directly: \u003ca href=\"https:\/\/www.bettebuna.com\/pages\/farm\/megada-guij\" class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\"\u003ebettebuna.com\/pages\/farm\/megada-guji\u003c\/a\u003e.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eWho This Coffee Is (and Isn't) For\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003ePerfect for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eEspresso drinkers who want bold, \"funky,\" fruit-forward shots\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eAnyone curious about high-scoring Ethiopian naturals in espresso form\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eDrinkers who value traceability and process innovation alongside flavour\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eNot ideal if:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eYou prefer a smooth, low-acid, chocolatey espresso (try our Brazil Eagle Monte espresso instead)\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eYou take a lot of milk and want the coffee to stay in the background\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"text-text-100 mt-3 -mb-1 text-[1.125rem] font-bold\"\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eWhat does Espresso Ethiopia Wild Guji Megadu taste like?\u003c\/strong\u003e\u003cbr\u003eBlackberry, peach and cherry, layered with passion fruit and a delicate floral note — an intense, concentrated shot with real complexity.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eHow is this different from the filter roast?\u003c\/strong\u003e\u003cbr\u003eThis roast is taken slightly darker to suit espresso extraction, building the body needed to carry the fruit character without it turning thin or overly sharp.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eWhat is the 'Kickstart' process?\u003c\/strong\u003e\u003cbr\u003eA short anaerobic step developed by Bette Buna, applied to the cherries before standard natural drying begins. It subtly alters the sugar structure, building the extra sweetness and body this espresso roast relies on.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eIs this a good choice for milk-based drinks?\u003c\/strong\u003e\u003cbr\u003eIt can work if you enjoy fruit character cutting through milk, but it's best appreciated as a short, intense shot on its own. For a classic milk-friendly espresso, try our Brazil Eagle Monte espresso instead.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eWhat grind options are available?\u003c\/strong\u003e\u003cbr\u003eWhole bean, or pre-ground for espresso machine — select at checkout.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eHow fresh is it?\u003c\/strong\u003e\u003cbr\u003eRoasted to order and dispatched promptly.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eIs there a filter roast version?\u003c\/strong\u003e\u003cbr\u003eYes — \u003ca title=\"Ethiopia Wild Guji Megadu Natural\" href=\"https:\/\/squarebean.co.uk\/products\/ethiopia-wild-guji-megadu-natural\"\u003eEthiopia Wild Guji Megadu Natural filter roast\u003c\/a\u003e.\u003c\/p\u003e\n\u003csection data-testid=\"section-container\" class=\"xuzjBY comp-lhw01jmf1-container comp-lhw01jmf1 wixui-section undefined Gzsk0j\" data-block-level-container=\"Section\" id=\"comp-lhw01jmf1\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"MW5IWV\" data-motion-part=\"BG_LAYER comp-lhw01jmf1\" data-hook=\"bgLayers\" id=\"bgLayers_comp-lhw01jmf1\"\u003e\u003c\/div\u003e\n\u003c\/section\u003e","brand":"Square Bean Coffee","offers":[{"title":"250g \/ Whole Bean","offer_id":53891575939415,"sku":null,"price":15.5,"currency_code":"GBP","in_stock":true},{"title":"250g \/ Cafetière\/Chemex","offer_id":53891575972183,"sku":null,"price":15.5,"currency_code":"GBP","in_stock":true},{"title":"250g \/ Filter\/V60","offer_id":53891576004951,"sku":null,"price":15.5,"currency_code":"GBP","in_stock":true},{"title":"250g \/ Espresso machine grind","offer_id":53891576037719,"sku":null,"price":15.5,"currency_code":"GBP","in_stock":true},{"title":"500g \/ Whole Bean","offer_id":53891576070487,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"500g \/ Cafetière\/Chemex","offer_id":53891576103255,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"500g \/ Filter\/V60","offer_id":53891576136023,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"500g \/ Espresso machine grind","offer_id":53891576168791,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"1kg \/ Whole Bean","offer_id":53891576201559,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":true},{"title":"1kg \/ Cafetière\/Chemex","offer_id":53891576234327,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":true},{"title":"1kg \/ Filter\/V60","offer_id":53891576267095,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":true},{"title":"1kg \/ Espresso machine grind","offer_id":53891576299863,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0832\/5247\/8295\/files\/Ethiopia_Guji_Megadu_Espresso_Roast.jpg?v=1782728937","url":"https:\/\/squarebean.co.uk\/products\/espresso-ethiopia-wild-guji-megadu-natural-87pt-kickstart-process-square-bean","provider":"Square Bean Coffee","version":"1.0","type":"link"}